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We Reach Social’s Monday Mashup #737

Mashup18 Aug 2025

This week, we see platforms cracking down on Community Guidelines and Threads vying to become THE go-to short form social app. Aesthetics are very much in with trending mood boards, and Swifties are having a moment. Read on for this week’s biggest social updates. Threads gains ground on X, reporting 400m users Instagram chief Adam Mosseri announced this week that Threads has officially hit 400 million monthly active users, a major milestone that puts it squarely in a head-to-head battle with X, which claims to have around 600 million monthly users. Meta continues to push for monetisation, with the recent […]

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